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HEADLINE: Harrah’s Selects PokerTek as
Its Exclusive Supplier for Automated Poker
Body:
Harrah’s Operating Company, Inc, a subsidiary of Harrah’s
Entertainment, Inc. , signed a multi-year agreement to make PokerTek
its exclusive provider for live, player-banked, automated poker
tables.
Under the agreement, Harrah’s, which operates 50 casinos
in 13 states and six countries and runs the annual World Series
of Poker, may install PokerPro tables concurrently with appropriate
regulatory approvals. With more than 450 manual poker
tables, Harrah’s is one of the largest operators of poker
in the world.
“We believe that there is a market for automated poker
throughout our properties,” said Gerry Tuthill, Corporate
Vice President of Table Games for Harrah’s. “Poker
continues to boom and many players who have learned the game enjoy
the fast paced action PokerPro tables offer.”
“We are honored to have the opportunity to work with Harrah’s,”
said Lou White, Chief Executive Officer of PokerTek. “Harrah’s
has a long track record of successfully launching gaming innovations
and we believe this transaction will benefit the PokerPro brand.”
In addition to providing automated poker products to Harrah’s,
PokerTek has been granted the exclusive right to market a World
Series of Poker branded version of PokerPro tables as a standard
offering available to all PokerTek customers.
“We welcome the opportunity to extend the reach of the
World Series of Poker through this arrangement,” said Jeffrey
Pollack, WSOP Commissioner. “The WSOP is the number one
brand in poker, and
PokerTek is a welcome addition to our team.”
“The World Series of Poker is a prestigious brand and we’re
excited to work with it,” said James Crawford, President
of PokerTek. “To package the WSOP brand with PokerPro products
should accelerate player adoption and interest in automated poker.”
About PokerTek, Inc.
PokerTek™, Inc. (NASDAQ:PTEK), headquartered in Matthews,
NC, develops and markets PokerPro®, an automated poker table
and suite of software applications. PokerPro was developed to
increase casino revenue, reduce expenses and attract new players
into poker rooms. Currently available is PokerPro, the ten-seated
table, and PokerPro Heads-Up™, a two-seated table that allows
casinos to offer the heads-up poker format. PokerPro tables are
located in the United States, United Kingdom, Australia, South
Africa and on several major cruise lines. For more information,
please visit the company's website at www.pokertek.com or contact
Chris Daniels at 704.849.0860 x101.
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