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HEADLINE: World Poker Congress to examine online and real-life issues in Stockholm

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Casino poker room managers will describe the huge growth of their business (US).- The poker industry will be examined in an entirely different way at the World Poker Congress (WPC) to be held in Stockholm on June 26 and 27. With experts from the Internet poker world and real-life poker rooms, the WPC will, for the first time, look into issues that affect them jointly.

Casino poker room managers will describe the huge growth of their business due to players who learned the game online. And the Internet poker rooms are aware that their non-intimidating style allows players to learn the game away from the pressures of the live game, but with an eye to competing at the highest levels.

At the WPC, attendees will get the chance to learn from the other side, how to take advantage of the opportunities and how to develop relationships with their counterparts that will yield benefits for each.

The program at WPC contains two tracks: "Live" and "Online." Each track will focus on issues of importance to their specific segment. At critical times during the conference, the two sides will convene at plenary sessions, with addresses by poker notables, including World Series of Poker Commissioner Jeffrey Pollack and World Poker Tour President Steve Lipscomb.

"The World Poker Congress is truly a one-of-a-kind event," says Sue Schneider, president of the River City Group, which, along with Global Gaming Business and PokerBIZ magazines, is producing the conference. "Where else can you get people together to talk about poker of all sorts?"

The "Live" track sessions at the WPC include: Building a Base: Marketing your Poker Room; Poker Management Systems: What’s New?; The European Landscape: Legislation and Economics; Staging the Big Event: The TV Tournament and others.

For the "Online" side, expect sessions such as: European Legal Landscape: Can Europe Fuel the Next Online Poker Boom?; Building a Player Base: Acquisition and Retention Strategies; Mergers & Acquisitions: Should You Be a Seller or a Buyer?; Building Brand: Promotional and Branding Opportunities of I-Poker Providers and others.

Speakers include experts such as Mark Blandford of Sportingbet Plc; Susan Breen of Mishcon de Reya Solicitors; Paul Burchard of Ameranth; Steve Cook of Tribeca Tables Europe; Bruno Fitouss of the Aviation Club; Derek Kelly of the Gutshot Poker Club; Tiina Korpela of Casino Cosmopol Stockholm; Eric Matsgard of Boss Media; Jim Sibcy of Pokerzone; Martti Sillanmaki of Grand Casino Helsinki; Othmar Valzacchi of Sports TV Production International and many others, including professional poker players who will give attendees opinions from the other side of the table.

Just some of the companies represented at the World Poker Congress include: Armstrong Partnership, Austrian Lotteries, Aviation Club, Belgium Gaming Commission, Betfair, BetonSports, Boss Media, Cantor Gaming, Casino Cosmopol, Casino de Barcelona, Chartwell Games, Concord Card Casino, eCommercePark, EM.TV Sport Management, FOX Sports, HIT Casino Park, International Poker Federation, Intertops, iovation, Ladbrokes Nordic, Ongame Brands, PartyGaming, PokerAffiliate.com, Pokerzone, Sportingbet, Total Gaming Systems, Tribeca Tables, WPT Enterprises, 24hPoker and so on.

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