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PR Newswire US
February 10, 2005 Thursday
HEADLINE: World Poker Exchange Announces $2
Million London Tournament
DATELINE: ANTIGUA, BWI Feb. 10
BODY:
The World Poker Exchange, one of the world's fastest growing online
poker sites, has announced today that it will host The London
Open at the Old Billingsgate Market in August.
The offline poker tournament
will be held in partnership with FHM UK and The Bravo Channel,
the UK's leading men's entertainment network, on August 3rd through
to August 6th.
The World Poker Exchange London Open will be the first lifestyle
poker tournament of its kind and will provide exclusive outings
each night of the tournament.
Old Billingsgate is a nineteenth century landmark building situated
in a prime position on the River Thames with views across to Tower
Bridge, London Bridge and the South Bank.
The event promises to attract both world-renowned poker players
and celebrities from around the globe. The overall tournament
will be filmed as a primetime TV special, "World Poker Exchange
London Open," and will also document the highs and lows of
10 FHM qualifying players as they play for the $2 million prize
pool, which will be broadcast on Flextech's Bravo and freeview
channel Ftn, reaching 3 million homes.
Those new to the game can take advantage of the FHM/World Poker
Exchange Poker School that began on January 27th and runs through
to June 2005. The Poker School will be highlighted in print and
video tutorials in FHM magazine, Zoo magazine, FHM .com and further
promoted on twelve Emap radio stations across the UK, including
KISS FM in London. The 5 million FHM readers and countless listeners
can participate in a free qualifying tournament and enjoy the
chance to win a free seat at the World Poker Exchange London Open.
Haden Ware, CEO of World Poker Exchange, said, "The wide
scope of our first international live tournament will demonstrate
that Worldpx.com is committed to becoming one of the top online
poker destinations in the world."
"The event's format and non-card playing activities surrounding
the World Poker Exchange London Open will make it a truly lifestyle
tournament, clearly differentiating it from all other existing
live tournaments and making it a perennial 'must attend' event
for any professional poker circuit player. Our relationship with
FHM and Bravo is only two of many strategic alliances we are developing
across multiple territories to bring Worldpx.com to the forefront
of online gambling."
About World Poker Exchange
The World Poker Exchange ( http://www.worldpx.com/ ) is a licensed
and regulated multi-player
internet poker room that has served the online community since
the outset of online poker play. Based in Antigua and established
in spring 2001, World Poker Exchange is one of the world's fastest
growing online poker sites.
CONTACT: Leslie Galerne of Rogers & Cowan, +1-310-854-8198,
lgalerne@rogersandcowan.com , for World Poker Exchange
Web site: http://www.worldpx.com/
SOURCE World Poker Exchange
URL: http://www.prnewswire.com
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