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HEADLINE: Phil Hellmuth Shatters Poker Record - Wins Eleventh World Series of Poker Title

Body:
Phil Hellmuth, the bad boy of poker, has broken records with his historic eleventh World Series of Poker title. This win ends the three-way tie between Hellmuth and legendary WSOP Bracelet champ's Johnny "The Orient Express" Chan and Doyle "Texas Dolly" Brunson. Chan and Brunson were on hand to present Hellmuth with the gold bracelet.

"We are so thrilled to be a part of Phil's unprecedented ride to the top of his game," remarks Kipp Marcus, VP of Creative & Content Acquisition.

iAmplify co-founder and CEO, Murray Hidary, adds, "Now, players of all levels can learn the secrets of Phil's poker prowess and download his game- winning strategies. Phil's vision is to elevate the game by bringing his lessons to the world, now through our technology platform, his vision has become reality."

The downloadable media store at iAmplifyVegas.com carries how-to video content, including an all new 46-download, white-belt to black-belt poker video course from Phil that you can play on your iPod or other portable media device. The videos are available at:

-- iAmplifyVegas.com -- BluffMagazine.com -- Worldseriesofpoker.com -- Sony Connect (psp.connect.com) -- CardPlayer.com

As part of the celebration for Phil's thunderous victory, iAmplifyVegas and Hellmuth are offering for free, a limited time only, a live telephone master class with the greatest Texas Hold 'Em player in history for those who sign up for his Black Belt Poker Course.

About iAmplify.com

iAmplify.com is a Web-based publisher and syndication network, providing the tools and distribution for leading authors, celebrities and media companies to publish paid audio and video content over the internet. The company owns and sells exclusive content on its Web site, iAmplify.com, and via syndication to portals and vertical web.

iAmplify has exclusive rights to a large catalog of content in more than 30 verticals such as fitness, yoga, nutrition, relationships, spirituality, sports and more. The Company works with such partners as Marianne Williamson, Marilu Henner, Kathy Smith and Phil Hellmuth as well as the Emmy Award Winning Sports Legends library as well as media companies such as HarperCollins Publishers to publish paid audio and video content over the Internet.

Content is available for download to computer, iPods and cell phones; and is always available online at www.iAmplify.com. Founded in 2004 by Internet pioneers Jack Hidary and Murray Hidary, iAmplify.com now has offices in New York and Los Angeles.

SOURCE iAmplify.com

Copyright 2007 PR Newswire. All Rights Reserved

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